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Salesforce Data Cloud Accredited Professional Sample Questions:

1. A consultant wants to make sure address details from customer orders are selected as best to save to the unified profile.
What should the consultant do to achieve this?

A) Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Individual DMO to the bottom.
B) Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Oder DMO to the top.
C) Use the default reconciliation rules for Contact Point Address.
D) Change the default reconciliation rules for Individual to Source Priority.

2. Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation.
What should a consultant recommend for this business requirement?

A) Streaming insight with a data action into a journey in Marketing Cloud Engagement
B) Rapid segment to a data action journey in Marketing Cloud Engagement
C) Calculated insight with a data action to a Marketing Cloud Engagement transactional email
D) Standard segment with activation into Marketing Cloud Engagement

3. Cumulus Financial uses calculated insights to compute the total banking value per branch for its high net worth customers. In the calculated insight, "banking value" is a metric, "branch" is a dimension, and "high net worth" is a filter.
What can be included as an attribute in activation?

A) "branch" (dimension)
B) "banking value" (metric)
C) "high net worth" (filter)
D) "branch" (dimension) and "banking metric)

4. Northern Trail Outfitters (NTO) wants to send a promotional campaign for customers that have purchased within the past 6 months. The consultant created a segment to meet this requirement.
Now, NTO brings an additional requirement to suppress customers who have made purchases within the last week.
What should the consultant use to remove the recent customers?

A) Batch transforms
B) Segmentation exclude rules
C) Related attributes
D) Streaming insight

5. The leadership team at Cumulus Financial has determined that customers who deposited more than $250,000 in the last five years and are not using advisory services will be the central focus for all new campaigns in the next year.
Which features support this use case?

A) Calculated insight and segment
B) Streaming insight and segment
C) Calculated insight and data action
D) Streaming insight and data action

Solutions: